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Switzerland takes first place in the 2009-2010 Global Competitiveness Report


High rankings in this and other FDI decision criteria surveys are among the reasons why Switzerland scored over 49 new or expanded investment projects from North America and an additional 23 stemming from mergers with Swiss firms in 2008. Switzerland has scored first place in The Global Competitiveness Report 2009-2010 issued by the Geneva-based World Economic Forum. Switzerland has switched places with the United States, which held first place since the WEF introduced the survey in its current form in 2004.As noted on the WEF’s website, the survey covers 133 countries with rankings calculated from both publicly available data and the Executive Opinion Survey. The latter is a comprehensive annual survey conducted by the Forum together with its network of partner institutes (leading research institutes and business organizations) in the surveyed countries.Earlier this year the 2009 World Competitiveness Yearbook published by the Institute for Management Development listed Switzerland as retaining its 4th place ranking globally and 1st in Europe among the world’s 57 most competitive countries. These two rankings clearly confirm the attractiveness of Switzerland as a major FDI location. Both the Global Competitiveness Report and the World Competitiveness Yearbook are among the most important studies produced on this subject. Surveys on softer decision factors such as safety and lifestyle also place Switzerland in a favorable light, including the Mercer Human Resources 2009 Quality of Living Survey of 215 cities, where Zurich, Geneva and Berne are in the top 10.To learn more about the 2009-2010 Global Competitiveness Report:

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